Third Semester
“2015 will see the beginning of the end of Internal Comms. And that’s a good thing. (…) We’ve got distracted by being a ‘function’. Organisations have been busy building silos for far too long, losing sight of the real value we can bring as professionals....
Third Semester
The press and broadcasting law module will deal with freedom of the press, pluralism and media concentration, rights and obligations of journalists, editorial secrecy, interviews, and the status of broadcasting. The protection of privacy and reputation module will...
Third Semester
The course focuses on the practice of “Public Affairs”. Discussing different public affairs approaches, we examine to what extent corporate interest and individuals can influence the political processes and particularly changes in legislation. In the course, we will...
Third Semester
The goal of the course is to make students familiar with statistical data analysis – the art of examining, summarising and drawing conclusions from data. This includes the organisation of a coherent database and its use to produce statistical summaries and...
Third Semester
The profession of corporate communication is increasingly data driven (e.g. big data), however the methodologies with which this data is collected and analysed remain often inexplicit and data is taken rather non-critically as a fact. This course provides the...
